Babette Orellana 16
Babette, Orellana 16
Madrid
BABETTE’S OVEN AROUND A TABLE
It is proposed the rupture of the traditional bakery scheme, very hierarchical and divided by an exhibitor that clearly defines the public space versus the private one. Taking the dining room plan as reference, with the central table as the protagonist, we blur this boundary to enhance the costumer experience, which is not just a matter of looking and ordering, but also includes a tour of the store for a better understanding of the product on display. This new concept, will be accompanied from the material point of view by woods, textiles and glass, and focal and warm lighting, in order to reinforce the feeling of a place with a more domestic character, away from the characteristic of retail.
From the material point of view, we opted for woods, textiles and glass, and focal and warm lighting, in order to reinforce the feeling of a place with a more domestic character, away from the characteristic of retail.
CENTRAL SCHEME FOR A WORKROOM
In Babette’s store at Orellana 16 street, the space of a bakery workroom is taken as reference. In the centre, the wooden table for the display of bread appears again, while the walls are designed with metal screens that incorporate the other exhibition and work surfaces of the bakery. As for the materials, the finishes are reminiscent of the industrial: metal profiles, microcement, terrazzo and glass, but without leaving aside the wood, as a common point in all bakeries. Finally, the warm lighting softens the industrial character and gives the store a cosy atmosphere.
PRENSA DIGITAL
Storebook 2024
AWARDS
Fotografía: David Zarzoso